Dodge Named One of “World’s 50 Most Innovative Companies”

Fast Company Most Innovative Companies

When naming the top innovative companies in the world, names like Google and Nike immediately jump to mind. According to Fast Company magazine, Dodge belongs among those prestigious names.

This week, Fast Company announced their list of the “World’s 50 Most Innovative Companies” which will be featured in their March 2014 issue. Their list included household names Dropbox, Netflix, and Twitter, and squeezed in between Yelp and SXSW is Dodge. Fast Company’s Jason Feifer praised Dodge’s marketing strategy in 2013, particularly their tie-ins with Anchorman 2 and Fast & Furious 6. Additionally, the Dodge brand was central in the Syfy channel’s series Defiance, and one of Dodge’s new ad campaigns featured popular rapper Pitbull.

Dodge’s presence in popular culture was hard to miss in 2013. Feifer hits the nail on the head when he writes, “When the eponymous character in FX’s Archer received a Dodge for his birthday, it was proof of cultural saturation: That wasn’t a paid spot. Dodge was just on the writer’s minds.”

Olivier Francois, Chief Marketing Officer of Chrysler Group LLC, thanked Fast Company for the honor and praised the work done by the marketing teams with Chrysler LLC. “The campaigns and partnerships we create for each of our brands are as individual and different as the brands themselves,” he stated in a press release. “The Dodge initiatives Fast Company highlighted convey a mind-set that is purely Dodge.”

Interested in learning more about the full Dodge line-up?  Contact us at Bayside Chrysler Jeep Dodge.  We have a large stock of new and used vehicles to choose from as well as competitive financing to help you get in the vehicle you need.  Be sure to like us on Facebook and to follow us on Twitter for more special offers.

New Dodge Journey Coming in 2016?

UntitledThe Dodge Journey first was first launched in 2009. Since then the mid-sized crossover SUV really hasn’t been changed in a major way. The next-generation of the model will be coming in 2016.

Automotive News is reporting that the Dodge Journey will be taking production away from the Chrysler 200 sedan, which is being built in the Sterling Heights Assembly plant in Michigan. Production of the Journey currently is in Toluca, Mexico.

The rumor being reported on is that, like the Chrysler 200, the new Dodge Journey will be using the same Giulieta platform that’s being used for the Dodge Dart and the upcoming Jeep Cherokee.

By moving production up to Michigan may be happening to help reduce costs by making it easier for suppliers to provide common components necessary to build the vehicles. Seems like a smart choice, especially if Dodge plans on really pushing the new generation of the Dodge Journey.

Bayside Chrysler Jeep Dodge operates in the Queens area and provides top-quality customer service to all in the area.  You can see the full details or other Dodge products in our online show-room.  You can also schedule a time to come in for a check-up with our service department on the site.  Like us on Facebook and follow us on Twitter for more Dodge news and for a list of our monthly specials!

2014 Dodge Durango Revealed at New York Auto Show

2014_dodge_durango_actf34_ns_326133_717The 2014 Dodge Durango got its full unveiling at the New York Auto Show.  It was speculated early what the technology it would have, time to find out if it was accurate.

It was a safe bet to make at the time that the Durango would have the Uconnect system.  Good thing too because it does indeed include the tech.  That, as well as a 9-inch dual Blu-ray and DVD player, gives any passengers a good distraction during lengthy rides.

Of course, it takes more than just an obvious inclusion of popular technology and a DVD player to really awe drivers with a new model.  What else is new in the 2014 Dodge Durango?  One is also the one that Dodge is gleaming about when discussing the new SUV.  That would be a rotary shifter for the all-new standard eight-speed transmission.  This helps with fuel economy, boosting it by 9 percent.  The shifter handle will be replaced with a rotary knob and paddle controls, giving drivers the ability to shift manually.

The only image of the Durango prior to the show was a look at the tail light.  Now the full exterior has been revealed.  The signature Dodge crosshair grille is still there, despite the new look. There are also hosts of other changes which Reid Bigland, the CEO of Dodge brand, breaks down in this video:

Bayside Chrysler Jeep Dodge serves the Queens area with top quality customer service.  View our new and pre-owned inventory online at our website.  Follow us on Facebook and Twitter to keep up to date on the latest Dodge news and special monthly offers.

Want a Dodge Dart? Put It on Your Registry!

Dodge Dart RegistryI remember that when I was getting married, my wife and I walked around our favorite stores with a scan gun and just let our imaginations run wild while we made a registry list. We went aisle to aisle finding every possibility. There was a part of us, though, that knew what we could expect from family and friends. Although, that didn’t stop us from adding on some big ticket items with the thinking of ‘just in case we have a deep pocketed person who really likes us.’ We never did get that flat-screen for the wedding. What if what you wanted, however, was a new car? Seems like a pretty crazy concept doesn’t it. Dodge doesn’t think so. They want you to get registered for a Dodge Dart.

Here’s how the concept works. You go to the special website www.DodgeDartRegistry.com and sign up. Next, you tell all your family and friends about what you just did, and after enduring laughter and skepticism, you explain the process. When you sign up, you choose the how much of the Dart you want to customize. Then you set an amount of money you want to fund it. The website then itemizes the different parts of the car, such as steering wheel, seat, or engine, and then the family and friends step into sponsor a specific part.

This video that Dodge made explains it fully. It also shows how one person, a chef and caterer named Graham Schave, decided to take advantage of the registry.

It might sound a tad absurd at first, but it really sounds like an amazing deal. If you’re looking to get a Dart and are willing to try something new to get a car, this might be the program for you. Check it out.

For all other Dodge Dart and other Dodge vehicle needs, head on over to Bayside Chrysler Jeep Dodge. We service the Queens area for repairs and services and monthly Dodge specials. Like us on Facebook and follow us on Twitter for more news and deals.