Dodge’s “Predators” Features Hellcats on the Prowl

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It is always great to see new Dodge ads pop up.  Dodge produced two new videos to showcase the how awesome and powerful their Hellcats are.

Showing the Hellcats in this way is kind of rubbing salt in the wound.  Yes Dodge, we all know that the Hellcats are powerful and cool, but it is a tad hard to get one at the moment.  Anyway, the thing these ads do, and do very very well, is show why the Hellcats have been so popular.

The title for the two videos is “Predators.”  It features the 2015 Dodge Charger and Challenger SRT Hellcat in the wild.  Wild is the key word here; the ad sets a very cool vibe and uses numerous visual cues to reflect a jungle look.  Like a wild animal on the loose, the Dodge vehicles burn up and chase each other through the night, scaring away all the other lesser cars.  Add on top of that Phil Collins’ “In the Air Tonight” and the message of the Hellcats as wild animals on the road hits the bullseye.

The gritty and dark feel with the Dodge car’s red exterior and red lights evokes a unique look for the brand that isn’t shared by the others.  Chrysler has established the washed out look of Americana and Detroit with their Superbowl ads.  Ram hits home the earthly feel combined with country music.  This gives Dodge its own identity.

Are you interested in learning more about the Dodge Charger or Challenger SRT Hellcat?  Let us know.  Contact one of our sales reps at Bayside Chrysler Jeep Dodge.  Be sure to visit us online where you can view our new and used inventory, as well as keep up with the latest in industry news.  You can also like us on Facebook and follow us on Twitter to view our monthly specials and offers.

Dodge Releases New Dodge Brothers Ads Directed by Adrien Brody

Dodge Brothers Adrien Brody - DodgeDealerNY - Bayside Chrysler Jeep Dodge

Dodge is continuing their ad campaign around celebrating the Dodge Brothers as part of the 100th anniversary of the Dodge brand.  For this second part of the campaign that began in 2014, Dodge has brought on an Academy Award-winning actor to direct the spots.  That actor is Adrien Brody.

The first portion of the campaign focused mainly on the Challenger, showing the progression of the Dodge brand leading up to the modern age.  For this new round of ads Dodge is adding more Dodge vehicles.  The ones now being including are the Dart, Durango, Charger, and the Challenger Scat Packs.

In a statement, Fiat-Chrysler Chief Marketing Officer Olivier Francois said, “Today’s Dodge vehicle have the same passion for performance as John and Horace Dodge established in the first vehicles they crafted more than one hundred years ago.”

The first two spots are “Discovery” and “Drive By” where a modern Durango rolls up on a country club.  The next videos will be “Morse Code” and “First Dodge.”  View them here:

If you’re interested in learning more about the current line of  Dodge models by contacting us at Bayside Chrysler Jeep Dodge.  You can also view our new and used inventory online.  Like us on Facebook, follow us on Twitter, and visit our YouTube page for more auto news and special offers.

Dodge Challenger Sets Record April Sales!

Dodge Challenger Sets Record Sales - Bayside Chrysler Jeep Dodge

The Dodge Challenger has been having a high-point of late.  The Hellcat has been doing very well and with the addition of the Scat Pack it seems clear that Dodge is embracing a new era of muscle cars.  The fans have taken notice and thanks to this new commitment to performance, the Challenger had its best April sales ever.

In the whole of the month of April, Dodge sold 6,771 Challengers.  In comparison to a year ago, that is an increase of 32%.  It is a notch better than March which saw 6,110 Challengers sold.  To mark off this momentous occasion for the muscle car, the April sales are the most Challengers sold in a single month since the Challenger was brought back in 2008.

This is great news for muscle car fans.  Dodge has been making strides into reclaiming the old glory of the muscle car while putting a nice and modern face to it.  The sales for the overall year is still just as strong.  With 22,728 Challengers sold thus far, that puts it above the previous years by 41%.  If this continues, it may top the previous record year for the Challenger which happened in 1970.  That year sold 76,935 Challengers.  Fingers crossed and maybe, just maybe, 2015 is the year of the Dodge Challenger.

Find out more about the current models of the Dodge Challenger, as we are unable to take orders currently on the Hellcats, by contacting us at Bayside Chrysler Jeep Dodge.  You can also view our new and used inventory online.  Like us on Facebook, follow us on Twitter, and visit our YouTube page for more auto news and special offers.

More Dodge Hellcats on The Way?

2015 Dodge Challenger SRT Hellcat - More Hellcats on Their Way - DodgeDealerNY

Fans of the Dodge Challenger and Charger Hellcats were hit with some bad news awhile back; Dodge was being hit with more demand than they anticipated and were needing to stop taking orders to keep up.  It’s not bad news for the company, who wouldn’t want to hear about just how well your vehicle sales were doing.  For the driver who wants to keep a hold of one of these beast, though, that is heart-breaking.  Good news, however, seems to have arrived.

Fox News was able to get a hold of an industry insider to conform a rumor being told on a fan forum.  The posting said that Dodge had found a way to add more Hellcats to the market.  It looks like 1,000 extra Hellcats will be released to meet demand.

Dodge has had a tough time with the demand for the Challenger and Charger Hellcats.  They have gotten twice the amount of orders than they expected with only 2,200 vehicles delivered so far and 10,000 orders placed so far.  The freeze is still in place, even with Fox News saying this extra car volume being confirmed.  So until further notice, no new orders, but hopefully this will get things moving.

Interested in the Dodge Challenger SRT Hellcat?  Contact us at Bayside Chrysler Jeep Dodge.  You can also view our new and used inventory online.  Like us on Facebook, follow us on Twitter, and visit our YouTube page for more auto news and special offers.