September was a good month for the Dodge brand. As a whole, Fiat-Chrysler had an incredibly strong month and kept their sales streak alive. While Jeep was the biggest winner, Dodge and their vehicle line-up set numerous records for the month.
The Challenger had its best September sales ever. Sales were up by 26 percent making this its 8th sales record this year. The muscle car has been one of the biggest hits of the year, aided by an extremely popular Hellcat variant. The Challenger has always been a mainstay of the muscle car community, but the 2015 model has seemingly re-sparked a love for it amongst new and nostalgic fans.
The other Dodge vehicle that set a record was the Journey. It had its sixth sales record this year with September being the best month it’s ever had. The Journey remains one of the strongest and more popular mid-size crossovers on the market.
As a whole, Dodge’s sales were up 3 percent in the month of September.
Dodge continues to have a great sales trend. The new focus on premium performance is paying off for the company.
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