Woodward Dream Cruise Will Get a Dodge Surprise

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The Woodward Dream Cruise is coming up and many are anticipating what Dodge has in store.  They’ve set people’s minds into thinking of the possibilities after the Tim Kuniskis, Dodge’s President and CEO, announced that the brand does have a surprise in store for the event.

As these teases tend to be, it was an announcement without a hint of specificity.  He made it clear that the plans involve celebrating the brand’s 100th anniversary.  “We’re going to do some fun stuff at Dream Cruise this year.” (source: mlive.com)

The Woodward Dream Cruise is seen by many who participate as an annual rite of summer.  Not too shabby for an event that had the humble beginnings of being a fundraiser for a soccer field.  It has since transformed into one of the world’s largest single day automotive events.  The day draws in some 1.5 million people from across the globe and more than 40,000 classic cars.  All of drivers assemble to recapture the nostalgic glory of the 50s and the 60s.

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