Dodge Losing Grand Caravan and Avenger

2014-grand-caravan-sunlight

Change is in the air for Dodge. Chrysler announced that two Dodge mainstays will be getting dropped from the brand due to their direct competition with similar models. Dodge will be saying goodbye to the Grand Caravan and the Avenger. Chrysler believes they are competing too closely with the Town & Country and the 200 sedan.

The company’s reason is to move Chrysler to the forefront. They have chosen for the main brand to be the mainstream brand and want to focus the Dodge vehicle more on sport and high-performance vehicles. Because of this, SRT will be consolidated with Dodge and their powerful creations will sport the familiar Dodge halo.

Dodge is planning on giving their current vehicles a revamp to match the new image for Dodge. While the Charger and Challenger are already going to be getting one with their upcoming new versions, the Dart and the Journey will be getting a revamp further down the line.

While it is said to see some popular models go, it does make sense for Chrysler. For a long while now, they’ve been directly competing with themselves with minivans and sedans. If this allows them to focus on one superior product, both the company and the consumer will be the better for it. Still, sad to see them go.

For more information on the upcoming Dodge products Contact us at Bayside Chrysler Jeep Dodge. Be sure to like us on Facebook as well as follow us on Twitter to see our monthly specials and offers.

Dodge’s Future is Bright and Plans for More Focus.

avenger_Blacktop_1Apparently reports of Dodge’s “demise” are greatly exaggerated. Dodge is here to stay!

We may have commented on the future of Dodge a few weeks back, but Ralph Gilles, SRT’s president, wants to put those rumors to bed for good. He took to his twitter account over the weekend to write out those very words, that “…all rumors, Dodge is here to stay! It may get more focused going forward but not killed.”

The keyword in what he posted appears to be “focused.” Just speculating here, but could that mean the more redundant in the Chrysler line-up are going to be discontinued? Will there be a unified focus on certain model types?

Car Advice notes that Dodge has already been making steps towards being more focused. Ram split from Dodge and became it’s own sub-brand back in 2009. SRT took off on its own as well, focusing on performance and taking the Viper from Dodge. The Avenger is planned to be put on a shelf come 2004 and if Durango doesn’t make a come-back, then it leaves Dodge with the Dart, Charger, Challenger, and the Journey.

That means it’s time to simply wait and see what happens next. One thing is certain, while specific models might be blurry when looking at the future, Dodge brand is bright. Gilles isn’t one to mince words. So just what is it that Dodge has up its sleeve?

If you’re looking for something in the Dodge family to drive home in then contact us at Bayside Chrysler Jeep Dodge.  Visit out website and you can view our online showroom online for more information on the individual vehicles. You can also see our new and pre-owned vehicle line-up as well on the website. Make sure you like us on Facebook and follow us on Twitter for more monthly deals and service specials.

What Lies in Dodge’s Future?

13-avenger-mountainWho knows the future will bring, there’s just no predicting a thing.

Wards Auto reports that Chrysler is planning to have the majority of the Dodge line-up renewed by 2016.  But what is going to happen after that?

Currently, 60 percent of Chrysler products will be undergoing an update before the end of 2016.  When that happens, 75 percent of the company’s vehicles will be based on the CUSW platform that is with the 2013 Dodge Dart.

Dodge’s future, right now, will have the Avenger being replaced in 2016 by a combination of the Journey and Avenger.  The Charger and the Challenger will be getting refreshed come 2014 and the Grand Caravan will be getting a new look for 2015.

After that, it’s not known what to expect from the car maker.  Ward believes that Chrysler may introduce or redesign several vehicles for 2017.  Chrysler may even be considering doing away with the Dodge brand.  It’s seems absurd, Dodge vehicles typically out-sell Chrysler vehicles.  So for now, we’ll just wait and see what the future has in store for Dodge brand.

In the meantime, check out Dodge’s amazing line-up online at Bayside Chrysler Jeep Dodge.  We operate in the Queens area and provides top-quality customer service to all in the area.  You can see the full details or other Dodge products in our online show-room.  You can also browse our new and pre-owned inventory.  Like us on Facebook and follow us on Twitter for more Dodge news and for a list of our monthly specials!