The Autorama auto show is a celebration of hot-rod culture. One way of doing this is by showing off the winners of the Ridler Award. The award, named after Don Ridler who was the Hot Rod Associations first professional promoter, is now in its 50th year. Reaching a number that large means something special needs to be done and they have just the car to do it with.
The Detroit News has the full breakdown of every vehicle present at the show. One in particular should stand out to car fans. It’s a concept car that has to be seen to be believed, the Dodge Deora. One look at this thing and you’ll notice that you’ve never quite seen anything like it. It was a bizarre creation handled by the Alexander Brothers. They had wanted to make a custom pickup based on the cab-over pickups that were coming out in the 1960s. The one they intended to mirror was the new Chrysler A100. Chrysler agreed to the idea and let the brothers get to work.
Harry Benthley Bradley was chiefly responsible for the design, working with the brothers to accomplish this goal. One of the most notable features they wound up with was just how to get in. Lacking the traditional side doors for either passenger or driver, instead you would open the front of the car, lift the steer wheel, and crawl in. It’s like something out of a science fiction movie.
When it was unveiled, Chrysler showed it off as the future. Even today it still looks uniquely modern. The biggest problem was, obviously, that it was made in a time without precious knowledge of crumple zones. The cabin was also small and uncomfortable for most people.
Collectors have taken a liking to it. It’s hard not to see why a car lover wouldn’t want this in their garage. There’s not really anything else quite like it. The Dodge Deora has quite a following by enthusiasts.
Take a look for yourself and marvel at the wonder behind the design. No matter what you think of it, there’s no denying that it stands out as something unique.
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